Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

Ivan Chermayeff

It’s not what you look at that matters, it’s what you see.

Henry David Thoreau

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

Ivan Chermayeff

It’s not what you look at that matters, it’s what you see.

Henry David Thoreau

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

Ivan Chermayeff

It’s not what you look at that matters, it’s what you see.

Henry David Thoreau

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

Ivan Chermayeff

It’s not what you look at that matters, it’s what you see.

Henry David Thoreau

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

Ivan Chermayeff

It’s not what you look at that matters, it’s what you see.

Henry David Thoreau

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

Ivan Chermayeff

It’s not what you look at that matters, it’s what you see.

Henry David Thoreau